Instagram Reels Vs. TikTok: Which Platform Is Going To Win The Battle?

Instagram Reels

TikTok is one of the leading social media applications which allows users to promote their talent in the form of videos. The application has a huge user-base. It seems that no other application can beat TikTok. Since 2020 is the year of revolutions, Instagram Reels has already entered the battlefield.

For the past many years, different social media applications were giving a tough time to each other. The users were overwhelmed with infinite features that were introduced to meet their satisfaction. Yet, every application began to focus on user experience more than the compelling features.

Facebook-owned application, Instagram, has now challenged TikTok. Instagram Reels is not yet launched across the world. Only a few countries can access the feature and test the results.

Including the United States, 49 other countries are facilitated with this innovative feature. It seems like there is a huge revolution in the industry, which will beat TikTok completely.

Instagram Reels – The Big Update

TikTokers can now experience a new way to create short videos. Not only will the users get the pleasure to make fun videos, but they will stick to one platform.

Often, users have to switch between social media apps. This is because they don’t find enough features of their choice in one platform. This hassle has created a lot of fuss. Several users don’t even like switching the platforms just to access one feature.

Mark Zuckerberg is definitely a smart tech person. He knows what can bring users to all of its social media apps. Instagram was known to create visual content. But, now it has many other features, which connect the users with the world.

Instagram Reels is another big revolution in social media. It is thought to give a tough time to TikTok. This is because many users will trust the platform more than TikTok itself.

With Reels, you can create fun videos and share them with your friends and family. Definitely, the feature will give you a unique experience in the entertainment world. It allows you to record a 15-second short clip consisting of various filters and other built-in features.

This is not it. Instagram Reels lets you make multiple videos of the same period without a hassle. The greatest opportunity is for users who have a big audience. You can simply share your fun content with the followers in your public account and get an amazing response in less time.

You don’t even have to worry about the audience anymore. Instagram itself has billions of users that beat the TikTok. It is right that you won’t find enough public on TikTok because the videos are easily shared on other platforms.

TikTok – Will It See A Decline?

Let’s talk about another social media app.

Since several users around the globe love to create fun videos, TikTok came to existence. It is a Chinese app, which allows users to discover, record, and share short clips with the audience to get fame.

Recently, TikTok witnessed a huge response. During the COVID19 pandemic, many users tried the app and recorded fun videos for the audience. This was never thought to be an entertaining app until it gave a quality result to users in this period.

The news has evolved in the tech industry that we will soon get a different experience. Instagram Reels will replace TikTok. For many, the news might be devastating. It is definitely a smart transformation that will facilitate more users than before.

It is also anticipated that marketers on the online B2B marketplace will make use of the new feature a lot. So, which app you think will win?

Difference Between Instagram Reels & TikTok

1. Identity

Both social media apps may have some common features. But don’t forget that two different companies develop them.

Not only this but note that these apps belong to two different regions. This shows that the apps can be differentiated based on their identity.

If you know about the recent executive orders, then you can have an idea of the challenges TikTok is yet to face. Instagram is owned by Mark Zuckerberg now and is commonly used across the world. But, with TikTok, things aren’t the same.

2. Video Length

Gone are the days when TikTok only allows to create 15 seconds video. However, it introduced a new change recently.

In 2020, TikTok announced to increase the video length to 60 seconds. This is one of the biggest changes in the app that the users are quite happy to experience.

Instagram doesn’t support this much of video length. Instead, the users can only make 15 seconds of fun video that can be shared with your audience.

This is not an issue. Many users were already making videos of short length. If they switch to Instagram, then it will not be a big deal.

No matter what the updates TikTok will bring, Americans will only prefer Instagram. Yet, not everyone will choose the same. The preference may differ across the globe.

3. Collection of music

Instagram Reels is the first copy of TikTok. But, there is one major difference you will see in the apps.

Music is the primary element of these apps. The users opt for these applications to discover next-level entertainment. In this way, you will find absolutely different kinds of music in both the apps.

It doesn’t mean that you will not love the collection. With TikTok, you can enjoy all the tastes. Since Reels is on the way, let’s hope for the best.

Final Thoughts

So, this is what we are waiting to see the innovation. 2020 is definitely not a curse. It has also introduced many innovations to the world that sounds too good.

The article talked about the leading social media apps. Do you see how the change is coming in our lives? Well, this seems to the only change but will definitely leave a bigger mark in the industry. Let’s wait for Reels to get in our profiles, and we use it to discover the entertainment in a new way.


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